An ambitious global racing journey. Iconic circuits, world-class competition and a season of unforgettable moments. Led by the vision and passion of Prince Jefri Ibrahim, Johor Racing's Season of Icons represents an extraordinary chapter in the team's motorsport journey, taking on some of the world's most prestigious endurance racing events.

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From the legendary Bathurst 12 Hour and 24 Hours of Le Mans to a spectacular class victory at the 24 Hours of Spa and a hard-fought podium finish at the Suzuka 1000km, the season delivered incredible racing, defining achievements and unforgettable stories.

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As Johor Racing's digital and creative production agency, Hype Republic has been proud to help bring this journey to life through hero launch campaigns, illustrated artwork, merchandise design, partner content, social-first strategy, channel management and fast-turnaround event coverage.

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Working closely with the team across international events, our focus has been on capturing the personalities, passion and defining moments behind the racing, connecting audiences with the story both on and off the track while supporting the team's growing global presence and PR efforts.

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It's a privilege to play a part in Prince Jefri and Johor Racing's ambitious vision, supporting a team that continues to push boundaries and make its mark on the world stage.

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